Principles of Management by Dr. Shivangi Dwivedi is a comprehensive and systematically organized textbook that provides a strong foundation in the fundamental concepts and practices of management. Designed for students, academicians, and aspiring managers, the book presents the core principles of management in a clear, structured, and student-friendly manner, making it highly suitable for undergraduate and postgraduate courses in commerce, management, and business administration.

The book begins with an introduction to the nature, scope, and significance of management, tracing its evolution and highlighting its importance in achieving organizational goals efficiently and effectively. Dr. Dwivedi explains the fundamental functions of management—planning, organizing, staffing, directing, and controlling—with clarity and depth, enabling readers to understand how these functions are applied in real-world organizational settings.

A key strength of this text lies in its balanced approach to theory and practice. It covers classical and modern management theories, contributions of prominent management thinkers, and the development of management thought over time. The book integrates practical examples, case studies, and illustrations to help readers connect theoretical concepts with real-life business situations, enhancing their analytical and decision-making skills.

The text also focuses on essential managerial aspects such as leadership, motivation, communication, coordination, and decision-making. Special attention is given to developing managerial competencies and understanding organizational behavior, ensuring that students gain both conceptual clarity and practical insight. Dr. Dwivedi also addresses contemporary trends in management, including globalization, technological advancements, and the changing dynamics of the business environment.

In addition, the book highlights the importance of ethical practices, social responsibility, and sustainable management, encouraging readers to adopt a responsible and value-driven approach to management. The content is presented in a logical and easy-to-understand format, supported by examples, review questions, and exercises that make it highly effective for academic preparation and examinations.

Principles of Management by Dr. Shivangi Dwivedi is particularly valuable for degree students as well as those preparing for competitive examinations. With its clear explanations, comprehensive coverage, and practical orientation, the book serves as both an academic guide and a foundation for developing effective managerial skills.

In essence, this book equips readers with the essential knowledge, concepts, and managerial perspective required to understand organizational processes and perform effectively in managerial roles in today’s dynamic and competitive business environment.